Back to Basics, Back to the UK

After spending two years working in Canada and the US for a global digital media company, I returned refreshed and rejuvenated and with a simple ‘wake up’ that great marketing doesn’t always have to be groundbreaking! 

During my first 12 months helping unite businesses in Vancouver with marketing solutions to gain market share and increase sales, I soon realised that in an already competitive and sometimes saturated market, too many people were trying too hard to be different. Meaning the stand out or trusted approach that would deliver the best return, was sometimes the most basic marketing. Talk to the consumer, ask them what they want, what works best, what would make them choose X over Y… basic research, easy flowing conversational questions with ‘the right findings’. 

Much of this success was achieved in Canada because of our back to basics approach when delivering a project. Talking and listening were core attributes. Research + Findings = Deliverables. Which make a great investment return for a business selling a product or service. Customer intimacy helped simplify everything. 

At Hello we love things like this, we trust this and know this because we love to talk, and equally love to listen. Having this balance enables us to deliver results. So when we recently saw this article our first reaction was… we get this! Please have a read and tell us what you think… say Hello and share your thoughts.

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How Did Hello Research Come About?

We’re often asked the question “how did Hello Research come about” and we always give the same truthful (but perhaps a bit boring) answer... we’re two people with over 25 years experience in research and marketing, our skills complement each other and present a great offering.  Decision made, “let’s give this a go”.

Sure it’s a new company but, new is good. Like the feeling when you buy new clothes or new shoes, have a new hair cut or buy a new car. We want you to feel as excited about working with us, as we are about working with you. 

We’re fresh, energetic and experienced. A straight-talking, down-to-earth research agency with Qual and Quant Market Research services that deliver exactly what you want.

Our differentiator… we also offer a fantastic Intercept service. And we love the value of this. We talk to your customers on the spot, at fixture with their ‘ready to buy’ mind set. Spontaneous market research, or open talking without any pressure, Intercepts are a cost effective and intelligent way to speak to consumers, providing a quick delivery of results, enabling you to get an immediate sense-check of how things are going with your product or service. 

Julie and Paul lead and work on every project, balanced with a blend of enthusiasm and input from our younger members to give us an edge, collectively different people with unique ideas and thoughts, fused into one great team. There’s nothing better than sitting down with a coffee and a biscuit, talking through our ideas as a team. 

Fancy a coffee with us? Just give us a call or drop us an email...